@AliciaForest List Building Tips – How to Attract the Right Prospects to Build Your List
Friday, January 22nd, 2010Many entrepreneurs struggle with how to find the right prospects for the great products and services they have to offer. During the Metromom Online Success Telesummit, I spoke about this with Alicia Forest, founder of ClientAbundance.com.
With only one sign-up page Alicia has very effectively grown her business to six figures! She shared with me how she did it and some great tips that you can use to grow your list in a way that people will ultimately want to do business with you.
There are two foundational pieces that have to be in place to start building your list:
1. Develop a “free taste” to offer to anyone signing up. Alicia recommended a five-part written e-course (a series of emails sent over a short amount of time) on a topic that will benefit and interest the people in your particular target market.
2. Have an “invite site” they have to sign-up on in order to receive the information. This is a single, one-page website where they will put their name and email address. There are ways to approach this invite site:
· A squeeze page will require them to enter their information before they can see the rest of your website.
· A slide page gives them the option to click on a button to enter the site first (so they can check out if this is truly where they want to be) and when they do sign-up it will be because they really like what you have to say.
Here are 5 effective (and free) strategies Alicia Forest shared for inviting new subscribers:
