Connecting with the Media – Remember They’re People Too

I was thrust under the spotlight at the National Publicity Summit a couple weeks ago as I met with journalists, editors and producers from the media. I was excited to share my vision of Metromom and I knew I needed to do this for myself, my business and my growth.

The first day I forgot how to do what I do so naturally, which is connect. I pitched my ideas “AT” them.  I don’t think I took a breath for the whole 2 ½ minutes I had with each person.

The second day I regrouped and remembered that they’re people, they have a need for content as I have a need to share my message and what I do. I slowed down. I looked them in the eyes, I listened, and I had fun.

Overall a much better day and a good reminder for me that no matter what you’re doing, in any circumstance, it’s about the relationships you create. It doesn’t matter if you’re talking to a producer at the Today Show or your next door neighbor, there’s always a person on the other end of each interaction.

Connecting with soul, intention and purpose is really an art. If you’d like to enhance your own “networking” skills make sure you sign-up for my next free teleseminar.

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